October 4th and 5th saw the 2012 edition of what is in my opinion the best IT conference in Bulgaria –
DevReach . While the price tag of €110 (with Super Early Bird discount) is somewhat high for Bulgarian standards it is definitely worth it. The organizers provided plenty of different drinks and food in the coffee breaks and there were coupons for lunch. The conference was held in the halls of Arena cinema in Mladost, Sofia so the screens the sessions were projected on were really large and the seats were very comfortable as they were intended for watching movies. There were booths for several sponsors with some games where people could win prizes ranging from stress balls to iPads and
HTC 8X smartphone. This conference also has the greatest amount of world-renowned speakers of any Bulgarian conference though I definitely prefer many local speakers to some of the overrated celebrities. During breaks tweets with the #devreach tag were displayed on the screens which provoked people to tweet about the conference even more...